See it, free
A free live webinar where Terez shows you the whole setup, plus 23 prompts, set-ups and guides you can use today.
Build the systems that make you insanely productive
Build personalised systems in Claude to scale your time and your business without adding hours.
withTerez RijkenbergExecutive coach & AI strategist
See it in action
The AI Amplified Command Centre
Your morning, briefed. The three things that matter, your longest clear block and a one-line briefing, waiting when you open it.
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You know AI matters. Getting it to do real work is the hard part.
Getting value from AI isn’t a technical skill. It’s a leadership one: context, standards, delegation and review. You already do it with people.
You don’t know where to start
Every headline points a different way, and you don’t have the hours to work out which one is right. So you wait.
What comes back is generic
It doesn’t know you, your business or your standards. So it writes like a robot, and you rewrite it yourself.
You’re not sure it’s safe
What to connect, what to switch off, what never to share. Until that’s clear, your real work stays out of it.
Start where you are.
Four steps, from a free hour to a 1-to-1 programme. Most of the work happens in step two.
The 30-Day AI Amplified Challenge
Waitlist openBuild your Chief of Staff, skills, automations and dashboards, live with us. Two calls a week, every one recorded.
£297 for 30 days
AI Amplified Membership
Keep it sharp. Three live calls, at least four new skills and every plugin update, each month.
£29 a month
1-to-1 and leadership teams
The 30-Day AI Amplified Challenge, every call just you and Terez. Or a setup for your whole leadership team.
Not sure where you fit? Come to the free webinar. You’ll know by the end.
What the first Challenge cohort said
Four weeks on I have a pipeline document that updates in real time, branded proposal templates, and a dashboard I run my workload from.
K
Kerry LawlorThe Law Space, Challenge cohort one
Before the Challenge, Kerry wrote every proposal and presentation from scratch and built her database by hand. She describes herself as not a technical person.
“Three working Claude skills in four weeks, and I’m not technical.”
DebExecutive coach and business owner
“It’s a different way of working, not an incremental improvement.”
MikeCoach, author and board advisor
“I use Claude like a really gifted employee.”
KatyBusiness owner
“It has presented numbers to me in a way that makes sense.”
Kerry LawlorThe Law Space
“Once I had my folder structure in place, I’ve been flying out of the blocks.”
Dawn-LouiseBusiness owner
“It found the real bottleneck in my productivity, and it wasn’t my systems, it was my self-image.”
MeganPhysician and physician coach
“I’d recommend it to anyone still treating AI as a glorified spellchecker.”
MikeCoach, author and board advisor
“That one alone gives me an hour or two back on every workshop.”
DebExecutive coach and business owner
“I feel only constrained by imagination.”
KatyBusiness owner
“I think I have my chief of staff working hard for me.”
Dawn-LouiseBusiness owner
“I feel confident using its output to transform my business.”
Kerry LawlorThe Law Space
Shared by participants during the first cohort of the 30-Day AI Amplified Challenge.
People and technology, in the same room.
Coaching and workflowsTerez Rijkenberg MBA
Executive coach to C-suite leaders and a former Chief People Officer, trusted by executives at FTSE 100 companies. Everything we teach, she runs her own business on first.
Technology & innovationPaul Rijkenberg MBA
Enterprise technology and Chief AI Officer background. Paul owns the technology and the security model, so everything we build is something you could defend to your board.
Your data stays yours.
Setting Claude up safely comes before anything touches your real work. It’s the first thing we do, in every programme.
Set up safely from day one
Exactly what to connect, what to switch off and what never to share, before you start.
Client details kept out
Simple habits for using AI on client work without names or sensitive details going in.
Easy to explain
A setup you can explain to your board, your IT team or your clients without hesitating.
Bringing this to your leadership team?
AI sticks when the people at the top use it first. We set up each leader’s Chief of Staff, get them producing real work, then build the plan to scale it.
Questions, answered.
Where should I start?
New to Claude, or tried it and it didn’t stick? Start with the free webinar or the free resources. Ready to build the whole thing? Join the 30-Day AI Amplified Challenge. Already running your business on Claude? The membership keeps it getting better every month.
Do I need to be technical?
No. Everything is a conversation, in plain English. If you can write an email, you can do this.
Is it only Claude?
The Challenge and the membership are systems we help you build in Claude, and you’ll need a Claude Pro plan at minimum. Most of the free resources also work in ChatGPT, Gemini and Copilot, and we’re actively building the same processes for Copilot, ChatGPT and Gemini. If that’s what you’re looking for, get in touch.
How are the Challenge and the membership different?
The Challenge is where you build it: 30 days, live, from setup to dashboards. The membership is where you keep it sharp, with new builds, new skills and updates every month.
Can you work with my team?
Yes. We run 1-to-1 programmes for individual leaders and for leadership teams. Book a 30-minute call and we’ll talk through what fits.
See the whole setup, live.
One hour on Zoom. Terez shows you the Command Centre she runs her business on, and how to build your own. Join live and get the starter kit free.